Symptom 01
The Inbox Decides Your Day
You open email to check one thing and lose an hour. Most of it does not need the owner, but nobody else is sorting it.
For business owners
Hand off the day-to-day to a trained operations assistant who follows through
Still the person every task routes through? Let's fix that.
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Video slot · 16:9
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How placement works for business owners
A short walkthrough of the scoping call, the search, and the video shortlist will play here.
One scoping call · then we run the search
You scope the role once. We find the person.
Each call is tactical: we map where operations work is landing on you, then build the role around how your business actually runs.
01
The Problem
The Business Still Runs Through You
Four symptoms, one cause. Nobody else owns the day-to-day, so every loose end finds its way back to the owner.
Symptom 02
Your Calendar Is A Negotiation
Meetings, calls, reschedules and reminders, all arranged by you. Every booking is a thread of back and forth.
Symptom 03
Recurring Processes Depend On Your Memory
Invoices, reports, weekly check-ins, renewals. If you forget, it does not happen, and you find out when something breaks.
Symptom 04
Tasks Get Started, Not Finished
Things get delegated in a meeting and then go quiet. Chasing them up is another job that lands on you.
What actually stalls it
Handing your inbox and your calendar to somebody you've never met is where it stalls.
None of this is a discipline problem. It is a hiring problem, and hiring is the one job you have never had a spare week for.
02
What You've Tried
You Have Already Tried To Fix This On Your Own
None of these were bad instincts. Each one moved the work somewhere else for a while, then handed it back to you.
Approach 01
Posting The Role Yourself
You wrote the ad, and then the applications arrived by the hundred. Reading them was the part you never had a free week for.
Approach 02
Taking A Stack Of Resumes
Most people hand you a stack of resumes and leave you to work out who's any good, which is the part you never had time for.
Approach 03
Adding Another App
A new tool promises to organize everything. Someone still has to run it, and that someone is you.
Approach 04
Dropping Someone Into A Template Role
A generic task list does not survive contact with a real business. The role has to be built around your business, not a template.
03
What Your Assistant Handles
The Operations Work That Comes Off Your Plate
An operations assistant owns the day-to-day running of the business behind you. The exact list gets built around your business on the scoping call. These are the areas we usually start from.
Inbox
Inbox Management
The inbox gets sorted daily so you only open what needs you.
- Sort and label by priority
- Answer routine email in your voice
- Flag decisions for you
Calendar
Calendar & Scheduling
Meetings booked, confirmed and moved without you writing the emails.
- Book and confirm meetings
- Handle reschedules and reminders
- Protect your focus blocks
Coordination
Admin Coordination
The back-and-forth between your team, vendors and customers gets an owner.
- Coordinate with vendors and team
- Prepare documents and agendas
- Keep shared files organized
Processes
Recurring Processes
The weekly and monthly routines run on schedule, documented so they do not depend on memory.
- Run weekly and monthly checklists
- Prepare routine reports
- Document processes as they go
Follow-through
Task Follow-Through
Delegated work gets tracked and chased so it actually gets finished.
- Track open tasks and owners
- Send follow-ups and reminders
- Report what is done and stuck
Daily ops
Organized Daily Operations
A clear picture of the day, every day.
- Daily priorities summary
- Data entry and record upkeep
- Keep your task system current
You stay in charge
Your assistant runs the processes you define and keeps the work moving. Decisions stay with you, and you decide what they can see, send and approve.
What changes when someone owns it
Area
Right now
With an assistant who owns it
Your inbox
Right nowOpened all day, sorted by no one.
Sorted daily. You open what needs you.
Your calendar
Right nowArranged one thread at a time.
Meetings land without you writing the emails.
Recurring work
Right nowHappens if you remember.
Runs on a schedule someone else owns.
Delegated tasks
Right nowGo quiet after the meeting.
Tracked, chased and reported back.
Your week
Right nowSpent running the day-to-day.
Spent on the work only you can do.
04
How Placement Works
One Call, One Search, One Person Who Owns The Day-To-Day
You scope the role once. We run the search, screen against that specific role, and put a short list in front of you that you can watch on video before you decide.
Step 1
Scope
One call. We go through what your days actually look like and which parts keep landing back on you. The role gets built around your business, not a template.
Step 2
Search & Screen
We run the search. Every candidate is screened for that specific role. You don't post the job, and you don't read applications.
Step 3
Video Shortlist
You watch the short list introduce themselves on video and hear how they communicate before you commit to anyone.
Step 4
Placement & Hand‑Off
You choose your person and hand over the work you scoped. If they're not the right fit, we swap them at no extra cost.
Who does what
Step 1Step 2Step 3Step 4
Scope Call
You + CherrySearch & Screen
CherryVideo Shortlist
You decidePlacement & Hand-Off
TogetherYour timeHandled by Cherry
Scope the role
We go through your calendar and inbox and isolate which tasks keep landing back on you.
Search & screen
Candidates are screened against your business's specific role, not a generic template.
Video shortlist
You watch the final candidates on video, hear how they communicate, and pick your person.
Placement & hand-off
Your assistant starts on the work you scoped. Not the right fit? We swap them at no extra cost.
Who screens them
Before Cherry Assistant, we ran our own businesses: home cleaning, e-commerce, marketing and software. We screen for the person who notices what needs doing and handles it, because that is who we needed in our own companies.
One call from you. We run the search, and you only meet the people worth meeting.
05
Proof
What Owners Said Once Somebody Else Owned It
Messages clients sent us, shown as they were sent.
She's very organized and reminds me of things all the time.
Carren has been our best investment since starting.
06
Is This A Fit?
Who This Is Built For, And Who It Isn't
Run through this before you book. If most of the left column sounds like you, the call will be worth your time.
Good fit
This is probably for you if…
- You own the business and make the hiring decision.
- Too much of the day-to-day still routes through you.
- You can describe the recurring work, even roughly.
- You want one person who owns operations admin, not a pool of freelancers.
- You're open to giving a remote assistant access to the tools the role needs.
Not a fit
This isn't for you if…
- You need a senior manager to make decisions for you.
- The role has to be filled by someone in your office.
- You want a one-off project rather than an ongoing role.
- You can't spend an hour scoping the role.
Not sure? Book the call anyway. We'll tell you straight if it isn't a fit.
07
Questions
The Questions Owners Ask Before They Book
What work does the assistant actually take off me?
The day-to-day: inbox, calendar, admin coordination, recurring processes and following up on tasks. The exact list is built around your business on the call.
Will they make decisions for me?
No. They run the processes you define and bring decisions to you. You decide what they can approve on their own.
How is access to our systems handled?
We cover your systems and access on the call: which tools the role needs, what the assistant should and shouldn't see, and how you want access set up.
Will they work in the tools we already use?
We go through your tools on the call, including email, calendar, project management and file storage, and scope the role around them.
How much of my own time does the search take?
One call. You scope the role with us and we run the search from there. You don't post the role, and you don't read the applications.
How are candidates screened?
Against the specific role you described, not against whoever happens to be available. The role is built around your business, so the screening is too.
Do I get to see them before I commit?
Yes. You watch the short list introduce themselves on video and hear how they communicate before you decide.
What if the person isn't the right fit?
If they're not the right fit, we swap them at no extra cost.
Who is doing the screening, and why should I trust their judgement?
Before this we ran our own businesses: home cleaning, e-commerce, marketing and software. We've hired for these roles ourselves, and we know the difference between someone who waits to be told and someone who handles it.
What actually happens on the call?
We go through what your days look like now and which parts keep landing on you. Then we work out whether we're the right fit. If we're not, we'll tell you straight.
Next step
Stop being the person every task routes through
Book a call. We'll map where the day-to-day is landing on you and scope the role that takes it off your plate.
- 1Scope
- 2Search & Screen
- 3Video Shortlist
- 4Placement & Hand-Off